Top 7 ClickFunnels Alternatives You Need to Know in 2023

Ready to find the best alternative to ClickFunnels? Then check out Leadpages and Unbounce. These are some of the top options available to you.

Since its launch in 2015, ClickFunnels has revolutionized the marketing world. It made a significant impact for individual entrepreneurs who previously struggled to develop high-converting landing pages, sales funnels, and sales pages.

If you’re an entrepreneur, a digital marketing expert, or someone who stays updated with online tools, you’re likely familiar with the ClickFunnels suite. It allows users to create effective sales funnels without needing coding skills. However, its extensive features can sometimes be overwhelming, and it may not be suitable for every business size or type.

To help you decide on the best alternative, I’ve put together a list of some of the top options. If you’re still undecided about ClickFunnels, make sure to read my review article for a comprehensive overview.

Disclosure: I earn affiliate commissions from some of the links below at no extra cost to you if you choose to buy a paid plan. These are the tools I personally recommend, and you can read our full affiliate disclosure in our privacy policy.

What Is the Best ClickFunnels Alternative?

Below are my top picks for the best alternatives to ClickFunnels.

1. Leadpages

Best For Creating Effective Landing Pages

For businesses that want to craft high-converting landing pages, Leadpages is an excellent choice. It’s a highly popular drag-and-drop builder that lets you design stunning websites and landing pages without any programming knowledge. While ClickFunnels eventually gained more popularity, Leadpages remains perfect for simple landing pages. It offers features to capture leads, build sales funnels, and include elements like pop-ups and alerts. Its wide range of integrations accelerates the process of setting up fully functional pages quickly.

A standout feature is that Leadpages provides two editing options—one for beginners and another for experienced users. This flexibility makes it accessible for all skill levels, allowing users to create quality pages efficiently.

Features:

Leadpages offers numerous features designed to help you connect with your audience, generate leads, and close sales more effectively. It also provides tools for sales funnel optimization and business growth.

Some key features include:

  • Drag-and-drop website and landing page creation without coding
  • Ready-to-use, professionally designed templates
  • Real-time suggestions to improve your pages
  • Unlimited A/B split testing for better conversions
  • Real-time analytics to monitor performance
  • Online payment integrations via Stripe
  • Secure hosting with HTTPS and SSL at no extra cost
  • Responsive pages that look great on any device
  • High uptime reliability
  • GDPR compliance for data protection
  • Seamless integrations with over 1000 apps and tools

Pricing:

Leadpages offers flexible, risk-free pricing plans suitable for businesses of all sizes. You can choose between monthly or annual payments, with discounted rates available when paying yearly. Here’s an overview of the available plans and key features.

Standard Plan at $37/Month
– Access to a single website
– Core features including mobile-responsive pages
– Free hosting and custom domain setup
– Over 40 integrations to connect with other tools

Pro Plan at $74/Month
– Support for up to three websites
– All features included in the Standard Plan
– Tools for online sales and payment processing
– Unlimited A/B testing capabilities

Start with Leadpages today by taking advantage of their free 14-day trial offer.

2. Unbounce – The Best Page Builder for Versatile Landing Pages

For those seeking a platform that combines flexibility with powerful features, Unbounce is highly recommended. Whether you’re a developer aiming to craft highly customized landing pages or a marketer looking for comprehensive online marketing tools, Unbounce has you covered.

While its primary focus is on building high-converting landing pages, Unbounce also provides advanced marketing automation and lead generation features. Its user-friendly, WYSIWYG (what you see is what you get) page editor makes it accessible for users of all skill levels and offers a variety of pre-designed templates for quick setup.

The platform supports a vibrant and active community ready to assist newcomers. Whether your goal is website design, SEO campaigns, or PPC advertising, Unbounce offers resources and tools to support your efforts.

Features:
One of Unbounce’s standout features is the “smart traffic” technology, which employs machine learning to serve dynamic landing pages tailored to individual visitors. Beyond this, Unbounce provides a wealth of other capabilities.

– Visual, drag-and-drop page builder
– Large, engaged user community
– Dedicated customer support team
– Mobile and desktop responsive design
– AI-driven marketing tools
– Advanced lead capture and sales tools
– Integrations with popular platforms like Zapier, G-Suite
– One-click publishing for WordPress websites
– Real-time analytics dashboard

Pricing:
Unbounce offers four main subscription tiers, with options for both monthly and yearly payments. Opting for an annual plan can save you up to 10% on costs.

1. Launch Plan at $74/Month
– Ideal for small businesses beginning their online journey
– Up to 500 conversions and 20,000 visitors per month
– Supports one domain connection

2. Optimize Plan at $109/Month
– Includes all features of Launch
– Up to 1,000 conversions and 30,000 visitors
– Supports five domains

3. Accelerate Plan at $180/Month
– All features from Optimize
– Up to 2,500 conversions and 50,000 visitors
– Supports ten domains

4. Concierge Plan at $469/Month
– Comprehensive features including personalized support and more advanced options (details cut off in the original content).

Choosing the right plan depends on your business size and marketing goals, but Unbounce’s range of features makes it a versatile tool for landing page creation and online marketing success.

  • Supports up to 5,000 conversions and 100,000 visitors
  • Connects with up to 25 domains

All of these plans come with unlimited landing pages, sticky bars, and pop-up forms.

Start your journey with a free trial lasting 14 days, choosing the plan that suits you best.

3. Instapage

Ideal for Building Large-Scale Sales Funnels

Instapage is recognized as one of the top funnel builders available today, offering excellent tools for creating effective landing pages. Its scalable technology is particularly beneficial for rapidly expanding companies.

This platform provides features such as programmatic personalization, embedded A/B testing, and visual mapping with AdMaps, helping enhance both pre-click and post-click user experiences.

In addition, Instapage has an intuitive drag-and-drop landing page builder and a heatmap feature that shows how visitors interact with your pages, allowing for precise optimization.

Core Features:

Instapage offers a comprehensive set of functionalities. You can manage social media ad campaigns and gather detailed performance metrics. Its collaborative tools make team workflows smoother and faster.

Key features include:

  • Highly scalable and customizable landing page creation
  • AdMaps for connecting ads directly to landing pages
  • Built-in experimentation and personalized content options
  • Fast-loading pages designed to boost conversions
  • Heatmap analysis and A/B testing capabilities
  • Dynamic targeting to deliver personalized content
  • User-friendly team collaboration tools
  • Integrations with over 100 tools including HubSpot, Marketo, and Pardot
  • Robust security compliant with SOC2 standards

Pricing Options:

Instapage Pricing

Instapage’s pricing is tailored to your campaign goals. Whether your focus is on optimizing existing campaigns or maximizing conversions, there are suitable plans available.

The main subscription options are:

  • Optimization Plan at $199/month (annual billing)
  • Conversion Plan with custom pricing

Kick off your trial today with a 14-day free trial.

4. Builderall

Best for All-in-One Digital Marketing and Sales Funnels

Builderall is a rising platform aiming to deliver a comprehensive digital marketing and sales funnel solution. Similar to ClickFunnels, it offers a full suite of marketing tools designed to help businesses streamline their marketing efforts and enhance sales processes.


Online Marketing Tools

With this platform, you can create personalized websites and landing pages, manage email marketing campaigns, and even launch your own online store. It also supports blogging and membership sites, providing all the essential digital marketing functionalities that a business might need. You’ll find hundreds of templates available for building landing pages through the Design Studio. Additionally, you can perform split-testing of pages, monitor performance with detailed analytics, and optimize your pages for search engines directly within the platform.

Features Overview

In terms of features, BuilderAll aims to deliver a comprehensive package for website and e-commerce needs. It is priced affordably and offers the flexibility of not being tied to any specific content management system like WordPress, giving users greater freedom. The platform includes a variety of core features, such as a fast website builder with drag-and-drop functionality, a user-friendly funnel builder that requires minimal coding, and integrated tools for e-learning and video hosting. You also get unlimited email marketing options, simple tools for creating e-commerce checkout pages, multiple payment gateway integrations, and additional support through SiteBot and ChatBot systems. Customer support is also highly regarded.

Pricing Structure

BuilderAll offers a straightforward pricing model divided into three tiers, with all plans currently billed on a monthly basis. Each plan expands on the features available, providing more tools and capabilities as you move up. The plans include:

  • Starter Plan at $17.90/month
  • Marketer Plan at $77.90/month
  • Premium Plan at $87.90/month
  • Funnel Club Plan at $87.90/month plus an initial payment of $199

If you’re just starting out, you can begin with the Premium Plan for a special rate of $1 to test the platform’s full potential before committing long-term.

SamCart: The Best for Building Online Shopping Carts

Ideal for Small to Medium E-commerce and Cart Optimization

SamCart is a tool designed specifically for small online businesses looking to improve shopping cart processes. While it isn’t built for extensive marketing funnels, it excels in making shopping carts efficient and effective, helping with issues like cart abandonment and ensuring smooth checkout experiences. The platform provides attractive, mobile-responsive checkout pages and streamlined transaction flows, making it perfect for those looking to retain existing customers and increase conversions. It supports the sale of a variety of products, including online courses, eBooks, and memberships. No coding skills are necessary thanks to its drag-and-drop builder.

If you’re exploring alternatives to SamCart, ThriveCart is worth considering. For more insights, you can read my full ThriveCart review and compare which platform suits your needs best.

Features of SamCart

Using pre-designed page templates combined with a drag-and-drop WYSIWYG editor, SamCart allows users to set up shopping cart-enabled web pages in minutes. It includes tools designed to increase sales, such as one-click upsells, order bumps, and automated cart recovery. The platform also provides a suite of features tailored to optimize conversions and manage customer interactions.

  • Customizable page builder with ready-made templates
  • Unlimited product listings
  • Supports multiple languages and regional settings
  • Integrates easily with tools like MailChimp, PayPal, and Zapier
  • Pre-purchase order bumps and one-click upsells for larger sales
  • A/B testing and advanced pixel tracking for marketing insights
  • In-depth analytics and reporting capabilities
  • Support for subscriber management and customer care
  • Secure platform with SSL, GDPR, and PCI compliance
  • No transaction fees charged by the platform

Pricing Options

Pricing details for SamCart vary depending on the plan you select, offering different feature sets and capabilities to match your business requirements. For the latest pricing, visit their official site as the models may change over time.


SamCart offers a three-level pricing structure designed to match your business’s growth stage, whether you’re just starting out, expanding, or scaling up. You can choose the plan that best fits your current needs. The plans include a Launch option for $39/month, a Grow plan for $79/month, and a Scale plan at $199/month. For larger organizations with specific requirements, there’s an Enterprise Plan with customized pricing. All plans come with a 30-day free trial that requires no upfront commitment.

6. GetResponse.

Best for Email Marketing

GetResponse Homepage

GetResponse is an all-in-one marketing platform with a primary focus on its email marketing capabilities. It is known for excellent deliverability rates and a robust landing page builder. The platform includes features such as comprehensive marketing automation, webinar hosting, and tools to create engaging forms and pop-ups for lead generation.

With GetResponse, you can easily set up lead magnets and sales funnels, run social media ad campaigns directly from the platform, and utilize analytics tools to track performance and optimize your marketing efforts. Its wide range of features allows you to perform nearly every aspect of digital marketing with ease.

Features:

This tool offers an extensive list of capabilities, from designing professional email campaigns and high-converting landing pages to building sales funnels and automating workflows. Additional features include web push notifications, live chat support, abandoned cart emails, visitor tracking, webinar tools, social media ad creation, and live chat functions.

Here are some of the key features that GetResponse provides:

  • Templates for professional email campaigns
  • Landing pages optimized for conversions
  • Tools to build lead magnet sales funnels
  • Complete automation workflows
  • Web push notifications and real-time chat support
  • Automated emails for abandoned carts
  • Visitor analytics and tracking
  • Webinar hosting tools
  • Social media advertising creators
  • Live chat assistance for visitors

Pricing:

GetResponse offers four straightforward pricing tiers, which can be billed monthly, annually, or for two years upfront. Longer billing periods provide discounts, with 18% off for annual payments and up to 30% for biennial payments.

These are the available yearly billing options:

  • Basic Plan starting at $12.30 per month
  • Plus Plan at $40.18 per month
  • Professional Plan at $81.18 per month
  • Max Plan with custom pricing

You can begin testing the platform risk-free with a 30-day free trial, no credit card required.

7. Ontraport.

Best for Automation-centric Marketing

Features:

Ontraport provides a comprehensive set of automation tools that give you a clear overview of your entire business operation, allowing you to focus on key areas that need attention. The platform helps you manage customer relationships and prospects more effectively while enabling you to automate and grow your marketing efforts. It offers high-converting templates, flexible payment options, and around-the-clock customer support. Additionally, Ontraport supports drip email campaigns, sales funnel creation, conversion optimization, and secure data transfer features, making it a robust choice for managing complex marketing strategies.

Pricing:

Ontraport uses a monthly billing system with four different plans, making it easy to scale according to your business needs. The plans are affordable and come with the flexibility to cancel at any time without penalty. Here are the available options:

  • Basic Plan at $24 per month
  • Plus Plan at $83 per month
  • Pro Plan at $124 per month
  • Enterprise Plan at $249 per month

You can test the platform for free with a 14-day trial, and no credit card is required to get started.

Is there a free version of ClickFunnels?

Currently, ClickFunnels does not offer a free version. They do provide a free trial period, giving potential users a chance to try out the service before committing financially.

What is the best funnel builder?

While ClickFunnels is widely regarded as the top funnel builder, alternatives like Leadpages and Builderall are also popular due to their ease of use, extensive features, and competitive pricing.

Why is ClickFunnels so expensive?

The main reason for ClickFunnels’ high cost is their strong affiliate program, which offers substantial commissions and has contributed significantly to their growth. Despite the price, many users find the platform delivers good value and highly effective tools.

Is Kartra better than ClickFunnels?

No, based on my experience, ClickFunnels outperforms Kartra. I have used both and believe ClickFunnels offers more robust features. For more details, see my comparison post on Kartra vs ClickFunnels. If you’re seeking an alternative to ClickFunnels, I recommend exploring Leadpages or Instapage.

Wrap Up

Choosing the right sales funnel builder can significantly impact your business’s success. Fortunately, ClickFunnels isn’t the only game in town. Here are some of the top alternatives to consider:

  • Leadpages: Excellent for designing landing pages
  • BuilderAll: Great for all-in-one marketing solutions
  • Instapage: Ideal for scalable funnel creation
  • Unbounce: Perfect for customizing landing pages
  • SamCart: Best for setting up shopping carts
  • GetResponse: Focused on email marketing
  • Ontraport: Designed for automation-driven marketing

You’re likely to find a suitable alternative from this list that aligns with your business goals.